Do you remember the first time that you ever saw a city bus wrap all done up? Remember how it had you shaking your head at its creativity and impact? Bus wraps have gone from being novel to the norm, and with good reason. They have a higher effective rate than nearly any other kind of advertising. Studies have shown that these rolling billboards have a 97% recall rate
and that 91% of those viewing a wrapped bus
took note of both the text and the graphics.
An Economical Way To Advertise
Depending upon locale a wrapped bus can get between one and four million hits per month
, and a whopping 98% of survey respondents said that bus wrap ads created a positive image for the advertiser
. Combine those numbers with the fact that wraps have the lowest cost-per-impression of any other form of advertising and you have a proven winner. How can any business choose not to take advantage of this easy and affordable form of advertising?
Bus Wraps Stand Out
Bus wraps catch the eyes of motorist and pedestrians both within the city and in the suburban areas as well. They can be applied to city buses, tour buses and non-commuter buses. Because of the sheer size of the vehicle, the wrap allows for tremendous creative flexibility, and with the special materials now available the wrap can provide a completely continuous design that covers every exterior inch of the vehicle save the tires and windshield wipers.
A Custom Rolling Billboard
At Brands Imaging we have a professional team that loves nothing more than having the opportunity to work on this large-format rolling canvas to get your brand message across to the public in an innovative, eye-catching way. Whether you are interested in having us design a high-concept bus wrap to promote a new product launch or an event, extend the branding on an existing product, or simply designing bus graphics for your privately-owned fleet of buses, contact Brands Imaging
today for creativity and technical expertise.
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