Things are heating up over here at Brands Imaging, both literally (Philadelphians in particular know our pain) and figuratively. But we are killin’ it, and looking good while doin’ it! It may be hot in the shop, but the projects keep rolling in and we keep rolling them right back out. We’re kinda like boy scouts, leaving everything better than we found it.

Which brings to mind a point that I’m not sure if I’ve really driven home in the past.

So I’d like to take a moment to hide out in the air conditioning and provide a short lesson on just how much a vehicle wrap can do for you. A tutorial, if you will, on how to take a beat-up, graffiti-ed, old service truck and turn it into one of the smartest investments of your advertising budget.
You know those extreme makeover shows? Well this is going to be kind of just like that, except with a truck. This box truck we have came in with all kind of graffiti, adhesive, and rust all over it. As you can see from the photo, it’s definitely seen some better days (and that’s after we’d already cleaned it).

However, because of whatever client preferences or budget limitations, we not wrapping the whole box- only lettering and a few graphics. So that’s when we have to get creative.
And we get to work.
And that fast, it already looks like a million bucks. Well, maybe a couple hundred bucks- it still needs some love and some custom graphics.
Going with Lettering instead of a full or partial wrap may be one of your cheaper options, but by no means are you settling. We come at every project with the same enthusiasm and pride in our work.
And there’s much more to a “Lettering Job” than just some lines of cut vinyl type. We’ve perfected our technique for printing and contour plotting to add colors, textures, and style that you can’t get from straight cut vinyl alone.
Using this technique allows us to provide imagery and graphics that aren’t otherwise possible and to really open up the options for our clients.
In this case, just adding some extra color to the logo and having those detailed credit card logos give the wrap a snazzy, “finished” feel.
And now, I think I can safely say, this truck looks like a million bucks. Go ahead, scroll back up if you can’t remember how it looked before. And more importantly, your clients now know exactly who you are when you roll up- your clean and professional identity will make them feel secure that they’ve chosen the right business. There really is no better investment of time and money for a business, in my humble opinion.
Now instead of just getting you from A to B, your service vehicle is bringing in the calls and making you money.
So there you have it, Extreme Makeover- Brands Imaging Edition, and the quickest most important lesson you’ll learn on how to get the most out of your advertising budget!